Guides · template
A chart of accounts that stays clean — template included.
The full numbered chart is on this page — copy it as-is or prune it to fit. Plus the part templates skip: how to adapt it to your entity type, and the two mistakes that can quietly ruin a chart within a year.
General education, not advice for your specific situation.
Quick answer
A chart of accounts is the master category list every transaction files under, organized into five families — assets, liabilities, equity, revenue, expenses — numbered here in gaps of ten so new accounts slot in later. This starter template contains about 30 accounts. Add a separate account only when seeing that line separately would change a decision you make.
The template
The working chart — copy it as-is.
Built for a small service business with a product line, because that shape carries both service income and cost of goods. Prune what you don't sell; the adaptation steps follow the tables.
Working template — fill in your own figures. Not client data.
1000s · Assets
| No. | Account | What lives here |
|---|---|---|
| 1010 | Business checking | The operating account — the bulk of transactions post here |
| 1020 | Business savings | Reserves, tax set-asides |
| 1100 | Accounts receivable | Invoices issued, not yet paid |
| 1200 | Prepaid expenses | Insurance or subscriptions paid ahead, spread monthly |
| 1500 | Fixed assets | Equipment, vehicles — things that outlast a year |
| 1510 | Accumulated depreciation | The contra account that tracks asset consumption |
2000s · Liabilities
| No. | Account | What lives here |
|---|---|---|
| 2010 | Accounts payable | Bills received, not yet paid |
| 2100 | Credit card payable | One per card in real use |
| 2200 | Payroll liabilities | Withheld taxes and employer amounts owed |
| 2300 | Sales tax payable | Collected for the state, never yours |
| 2500 | Loans payable | One per loan — principal balance only |
3000s · Equity
| No. | Account | What lives here |
|---|---|---|
| 3010 | Owner contributions | Money you put in |
| 3020 | Owner draws / distributions | Money you take out — never an expense |
| 3900 | Retained earnings | Accumulated profit; the system maintains it |
4000s · Revenue
| No. | Account | What lives here |
|---|---|---|
| 4010 | Service revenue | The core thing you sell |
| 4020 | Product sales | If you also sell goods |
| 4900 | Other income | Interest, refunds, genuine one-offs |
5000s · Cost of goods sold
| No. | Account | What lives here |
|---|---|---|
| 5010 | Materials & supplies (COGS) | What goes into what you sell |
| 5020 | Direct labor | Wages that scale with delivery |
| 5030 | Subcontractors | The sub on the job — not your own payroll |
6000s · Operating expenses
| No. | Account | What lives here |
|---|---|---|
| 6010 | Rent & occupancy | Lease, utilities if bundled |
| 6020 | Payroll — administrative | Non-delivery wages + employer taxes |
| 6030 | Insurance | Liability, property, workers' comp |
| 6040 | Software & subscriptions | The stack, one account — not one per app |
| 6050 | Marketing & advertising | Ads, website, sponsorships |
| 6060 | Professional fees | Bookkeeper, CPA, attorney |
| 6070 | General supplies | The non-COGS consumables |
| 6080 | Vehicle & travel | Business mileage, fuel, travel |
| 6090 | Bank & merchant fees | Card processing, account fees |
7000s · Other
| No. | Account | What lives here |
|---|---|---|
| 7010 | Interest expense | The interest slice of loan payments |
| 7020 | Depreciation expense | The P&L side of asset consumption |
Thirty accounts, on purpose. Notice what's not here: no "Miscellaneous," no "Ask My Accountant," no account-per-subscription. A suspense account isn't a category — it's a postponed decision, and postponed decisions are how a chart this clean ends up needing a cleanup.
Making it yours
Six steps from template to your chart.
Thirty minutes, once — against years of faster categorizing and readable reports.
1 · Start from the template, not from zero
Copy the chart below into QuickBooks (or hand it to whoever sets up the file). A proven skeleton beats a blank page — customization comes next, not first.
2 · Strip what you don't sell
No products? Delete product sales and COGS materials. No employees? Drop payroll lines. Every account you'll never use is a wrong door waiting for a transaction.
3 · Rename to your business's language
"Service revenue" becomes "Design fees" or "Repair labor." You'll categorize faster and read reports faster when the words are yours — the numbers keep the structure.
4 · Set the equity section to your entity type
Sole proprietor: contributions and draws. Partnership or multi-member LLC: one contribution and draw pair per partner. S-corp: shareholder distributions, and owner wages move to payroll — not draws.
5 · Leave the number gaps alone
The gaps between 6010 and 6020 are deliberate — room to add accounts later without renumbering. A chart that grows into its gaps stays ordered for years.
6 · Apply the one-door rule from day one
Every dollar should have exactly one obvious account. If a transaction could plausibly land in two places, merge or rename until it can't — that single habit removes the miscoding a future cleanup would have to undo.
Setting up in QuickBooks specifically — including the setup decisions beyond the chart — is its own service page: QuickBooks setup. And a chart is only half the discipline; the other half is the monthly close that keeps transactions landing in the right doors.
Our framework · chart decay
How money is allowed to enter a chart of accounts.
The one-door rule: every dollar that enters or leaves the business should have exactly one obvious account — one door it walks through, with no plausible alternative. Both of the failure modes that ruin charts are violations of it in opposite directions. Parallel duplicates give a dollar several doors: "Insurance," "Insurance — General," and "Business insurance" all live in the same file, each holding a third of the real spend, and the P&L shows three small lines where one honest trend line should be. Over-granularity builds a door per pebble: an account per software subscription, per vehicle, per vendor — categorization slows, reports sprawl to sixty lines, and the reader's eye gives up before the signal appears.
Figure data as a table
| Setup | Account | Per month |
|---|---|---|
| Three doors | Insurance | $140 |
| Three doors | Insurance—General | $95 |
| Three doors | Business insurance | $120 |
| One door | 6030 · Insurance | $355 |
Illustrative example — not client data. Assumptions stated.
Assumptions: one business with several insurance policies paid monthly, all of them ordinary operating expense, coded over time by different people to three parallel accounts that mean the same thing. The monthly amounts are invented; the right-hand side merges the three into one expense account, with the same total, and nothing else about the chart changes.
The rule has a corollary that keeps charts honest for years: when you're unsure where a transaction goes, fix the chart, not the moment. Parking it in a suspense account postpones the decision; guessing teaches the file inconsistency. If two doors were both plausible, merge or rename until only one is — the minute that takes is the cheapest bookkeeping work you'll ever do. It's the same merge discipline that opens the cleanup checklist's structure phase — running it on day one is what keeps you off that page.
The real question
Do you even need a custom chart?
Maybe not. QuickBooks generates a workable chart from your industry answers at setup, and for a simple single-owner service business, that default plus thirty minutes of pruning against this template is genuinely enough — that's not a concession, it's the recommendation. The value here isn't exotic structure; it's the discipline: fewer doors, real names, entity-correct equity, gaps left for growth.
Where it stops being a DIY task is where judgment stakes rise: inventory and COGS layering, multiple revenue streams that need honest margin separation, class or location tracking across jobs or sites, or an S-corp's payroll-versus-distribution split. Those decisions shape your taxes and your lender conversations, and getting them wrong is quiet until it's expensive. That's setup work we do with the file in hand — and if an old chart has already tangled the books, the untangling is a cleanup, structure phase first. Day to day, a clean chart is maintained by the bookkeeping running on top of it.
Want your actual chart looked at — too many doors, wrong equity section, suspense buildup? The free assessment reads it and tells you plainly what to merge.
Free books reviewFAQ · Updated October 2026
The questions owners ask about the chart.
Want the chart set up and kept clean for you? That's bookkeeping, from setup onward. More guides: all owner guides →